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WALTHAM FOREST

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PROJECT Overview

Waltham Forest Council needed a clear, accessible digital presence to support a new engagement initiative, including a public-facing website, an internal SharePoint site, and branded video templates.

The aim was to create a cohesive, easy-to-manage system that aligned with council branding and could be used confidently by their internal team and contractors.

Our Approach

We led the project from discovery to delivery, working closely with the council team to shape each stage.

Research & Development
Reviewed brand assets, SharePoint setup, and best practices for layout, accessibility, and storytelling.

Concept Design
Created mock-ups and frameworks for SharePoint, the landing page, and video content.

Platform Prototypes
Built interactive prototypes for review, ensuring visual and functional consistency.

Video Framework
Developed branded Synthesia templates and a step-by-step guide for content creation.

Brand Toolkit
Delivered a flexible style guide with icons, typography, and colour assets.

Ongoing Support
We now manage hosting, security, and provide monthly analytics reporting to support performance and growth.

Deliverables

  • E
    SharePoint site structure & templates
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    Website (design & build)
  • E
    Synthesia Ai video templates
  • E
    Storytelling & content guides
  • E
    Digital brand toolkit
  • E
    Style guide (typography, colours, icons)
  • E
    Analytics reports
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    Web hosting & Security management

Results & Outcomes

The project was delivered on schedule and with full stakeholder sign-off. Feedback from the council team was consistently positive, highlighting the clarity of communication, the flexibility of the systems created, and the professionalism of the final outputs.

The live platforms now provide Waltham Forest with a user-friendly, accessible digital presence, and a branded content system they can build on internally.

Lime Edge worked closely with our team to bring ideas to life. They took initial thoughts and expanded them into a cohesive design that aligned with our existing brand while giving the project its own distinct identity.

With the rise of AI in the workplace, Lime Edge supported us by creating clear, accessible guides and branded templates to ensure a consistent visual style across our AI video content. They also enhanced our messaging to ensure the content was easy to understand and fully accessible for all viewers.

Adam Sargent
Director of Procurement and Social Value of London Borough(s) Waltham Forest and Redbridge

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